Bottled Hoax

Imagine yourself laying on a sandy beach. As you take in the supple views and iconic air, you reach for your multi-fruit, multi-liquor, multi-umbrella, tropical drink. But wait! Wouldn’t you rather have a beverage “bottled and certified at the source in Hawaii…the result of this ancient water being shepherded with special care through a proprietary process that takes out almost all of the salt, but retains important natural electrolytes that are essential for the body and are easily absorbed…”with a “clean, rich taste that quenches your thirst and replenishes body, mind and spirit”? Of course you would, and so would Rick Macpherson. Rick dicussess the hype, science, and yes the taste of bottle deep-sea water, Kona Deep. Rick’s opinion? “And the taste? It tasted like… well, like water. Like ice-cold bottled water. No magic, no paradise, no subtle undertaste of the ocean. Just a mouthful of water. Certainly satisfying, hardly transformative.” Well I’m certainly surprised that it doesn’t taste different but perhaps Rick’s palate for deep-sea water is undeveloped? For now I will stick with my deep-sea water in this form.


More on the stupidity that is bottled deep-sea water…

  • Refreshing Bottled Water from the Bottom of the Sea
  • Eco-sexy
  • Fuzy Yeti Winner: The “Beauty” Industry Is Destroying Our Society With Their Lies
  • Miracle Cure from the Deep
  • Dr. M (1801 Posts)

    Craig McClain is the Executive Director of the Lousiana University Marine Consortium. He has conducted deep-sea research for 20 years and published over 50 papers in the area. He has participated in and led dozens of oceanographic expeditions taken him to the Antarctic and the most remote regions of the Pacific and Atlantic. Craig’s research focuses on how energy drives the biology of marine invertebrates from individuals to ecosystems, specifically, seeking to uncover how organisms are adapted to different levels of carbon availability, i.e. food, and how this determines the kinds and number of species in different parts of the oceans. Additionally, Craig is obsessed with the size of things. Sometimes this translated into actually scientific research. Craig’s research has been featured on National Public Radio, Discovery Channel, Fox News, National Geographic and ABC News. In addition to his scientific research, Craig also advocates the need for scientists to connect with the public and is the founder and chief editor of the acclaimed Deep-Sea News (http://deepseanews.com/), a popular ocean-themed blog that has won numerous awards. His writing has been featured in Cosmos, Science Illustrated, American Scientist, Wired, Mental Floss, and the Open Lab: The Best Science Writing on the Web.


2 Replies to “Bottled Hoax”

  1. Some “freaks” (I have to speak politely, because I have an obligatory exam with one of them) offered poor farmers in a certain heavy-metal contaminated valley here in Slovenia “deep sea water” that will “wash out” the lead, that has accumulated in the soil during the history of lead industry operation.

    Needless to say, all they did was kill the earth with extra salts…

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